Track your web site's performance over the short and the long-term.

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Web Metrics and other Web Traffic topics.

How can I tell if my strategies are affecting my web site’s effectiveness in the short- and long-term?

Track your web site's performance over the short and the long-term.

Using web tracking software, you can generate daily, weekly, and monthly reports and charts that will quickly show whether traffic is increasing or decreasing, and can even show you average pages-per-visitor views over time. Trends such as these are interesting and valuable in analyzing the impact of planned actions - such as the launch of an on-line publicity campaign, the agreement to exchange web links with other sites, or the start of search engine positioning services.

   

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