Monitor your site and make sure there are no broken links.

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Web Site Analysis and other Web Traffic topics.

What are basic ways I can ensure I am not wasting my marketing money?

Monitor your site and make sure there are no broken links.

Technical snafus can cost you customers. Make sure that your site is always up, and make sure your links work. There are a variety of web site monitoring tools that can help you ensure that your site is technically sound. Server downtime and broken links will give new visitors a terrible first impression, and will undermine returning customers' confidence in your company. You have put your name on the line by submitting to search engines and creating PPC campaigns, so you must be vigilant about making certain the your site is in good working order.

   

Comments

Nobody has commented on this tip yet. Be the first.



Name:


URL: (optional)


Comment:


Not finding the advice and tips you need on this Web Traffic Tip Site? Request a Tip Now!


Guru Spotlight
Joe Wallace